Posted: Nov 15, 2024

Marketing Specialist

Topigs Norsvin - Bloomington, MN
Full-time
Salary: Annually
Application Deadline: N/A
Agriculture & Forestry/Wildlife

Marketing Specialist  

About Topigs Norsvin

Topigs Norsvin USA is part of the global Topigs Norsvin organization, recognized as an innovative leader in swine genetics. Our mission is to provide superior genetics that increase productivity, profitability, and sustainability for pig farmers worldwide. Join a team that is committed to excellence and making a positive impact on the pork industry.

Position Summary

This exempt full-time position reports to the Marketing Manager.  The Marketing Specialist will play a critical role in executing Topigs Norsvin USA’s marketing strategy. The ideal candidate will have a strong foundation in both graphic design and marketing, with proficiency in Adobe Creative Suite, excellent communication skills, and a collaborative mindset. A commitment to maintain the confidential nature of company business is essential.

Essential Functions

Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions of this position.

  • Collaborate with others to create visually compelling and on-brand digital and print materials, including social media graphics, advertisements, presentations, and other marketing assets.
  • Develop, schedule, and manage content for company social media channels to enhance engagement and brand awareness.
  • Support the execution and optimization of paid digital media campaigns (e.g., social media ads, Google ads)
  • Track and report on key metrics for social media and paid ad performance, providing insights and recommendations for improvement.
  • Stay up to date with industry trends and competitor activities to ensure Topigs Norsvin’s brand remains relevant and innovative.
  • Assist in planning and executing industry events, trade shows and other brand-building activities.
  • Plan and execute marketing shipments, including promotional items, brochures, and other materials, ensuring timely and accurate delivery to events, clients, and team members.

 

Competencies

  • Proficiency in Adobe Creative Suite, Microsoft 365 Suite, and Sprout Social (or similar platform).
  • Ability to work independently and as part of a collaborative team, demonstrating initiative and a proactive approach.
  • Excellent written and verbal communication skills.
  • Strong organizational skills with the ability to manage multiple projects simultaneously.
  • Highly motivated, critical thinker, goal oriented and easily adapts to change

 

Supervisory Responsibility

The Marketing Specialist has no direct supervisory responsibilities.

 

Work Environment

The position generally works in an office environment.

 

Physical Demands

  • Ability to work at a computer for extended periods.
  • Ability to lift and carry boxes with marketing merchandise and promotional materials, up to 40 pounds.
  • Occasional standing, bending, and reaching as required for organizing and preparing shipments.

 

Travel

This position may require the ability to travel among the various facilities in the USA and, as such, requires a current valid driver’s license. Persons who are required to travel must follow the TNUSA Travel Policy guidelines

 

Education and Experience

  • Bachelor’s degree in Marketing, Graphic Design, or a related field.
  • 1-3 years of experience in a marketing or design role is preferred.
  • Experience within the swine industry or other agriculture industry preferred

 

Other Duties

Please note that this job description is not designed to cover or contain a comprehensive list of duties or responsibilities. Duties and responsibilities may change at any time with or without notice.

 

 

Topigs Norsvin is an equal opportunity/affirmative action employer. We promote excellence through diversity and encourage all qualified individuals to apply.