Project Manager

Project Manager Job Description

The Marketing Project Manager plays a critical role in managing marketing campaigns from conception through execution. This position requires excellent project management skills, ability to manage multiple priorities, and experience working with cross-functional teams.

Primary Responsibilities:

• Manage marketing campaigns and projects within Optimizely including trafficking tasks, workflows, and reporting
• Lead and facilitate team communications, managing expectations and timelines across internal team members, external agencies, and other vendors
• Anticipate and proactively address issues that may impact campaign execution, delivery, creative quality, or performance
• Provide clear and timely communications to team members and leaders on detailed project status, risks, dependencies, wins etc.
• Develop and maintain project plans/schedules across multiple campaigns simultaneously
• Monitor campaign performance on a daily/weekly basis, optimize and make recommendations for continual performance improvement
• Work effectively with multiple stakeholders, maintaining positive relationships and open communication lines across a variety of working styles and preferences
• Ensure campaign set up and trafficking meets technical requirements and specifications
• Multitask effectively across high volume of campaign/project workstreams
• Onboard new team members into the Optimizely platform
• Monitor Optimizely best practices and challenges
• Effectively manage agency relationships including status calls, onboarding new team members, and monitoring performance

Qualifications:

• Superb organizational and time management abilities; able to manage multiple priorities under pressure
• Excellent communication and presentation skills; ability to work effectively across all stakeholder types and facilitate discussions
• Data-driven mindset with ability to analyze campaign performance and identify optimization opportunities
• Experience with digital marketing platforms and technologies – Optimizely experience is a plus
• Ability to simplify complex issues and solve problems creatively and efficiently
• Passion for marketing and staying on top of digital trends/innovations
• Agriculture background/experience is a plus

Knowledge / Skills

• Understand Client guidelines including, but not limited to, corporate branding, promotional material development and corporate compliance
• Understand the Agency Workflow Process including project initiation and kickoff, collaboration, necessary approvals, production and archiving
• Demonstrate clear and concise written and verbal communication skills
• Demonstrate the ability to prioritize and multi-task to enhance productivity and manage workload
• Possess ability to work in a high-volume, rapidly paced environment